Latest Web Projects – August 2013

August 29, 2013 | 0 comments


We consider ourselves pretty lucky to be working with such awesome clients. If we didn’t like them, we wouldn’t promote them in our blog! Take a look below to see what we’ve been working on.

Checkpass Business Solutions – Complete Branding Package


Checkpass is a locally-owned funding company offering services unlike any other financial institution in the industry. We love being able to create digital and print design as well as perform search engine optimization (SEO) for our clients, and each were part of this big project with Checkpass. We began with their logo and complete branding design, then translated these into a whole new website for the company.

We then needed to be sure that the Checkpass website was searchable and ranking in organic search on the most popular search engines, so we performed keyword research, wrote and optimized their website content, among many other search marketing tactics used to help brands rank on the web. Next, we designed their print materials, which consisted of business cards, folders and sales documents that also kept the same look and feel as Checkpass digital media.

Kitchens by Premier – Fully Responsive Website

KBP is a high-end home design company offering the finest array of cabinetry and kitchen/bath countertops available, with the best service and experience in the market. Their branding had just received a complete overhaul by a prestigious marketing company here in Rochester, NY and they chose us to accurately convey the new brand in the digital world and make sure they were found in search.

responsive design rochester ny

We created a fully responsive website, meaning it seamlessly transitions to any size mobile device without sacrificing the aesthetic or ease of use. We also created a content management system (CMS) so that their own marketing team could access the back-end of the website and easily update the website’s content with inventory, new brands and other important information without the need for constant intervention. We followed up with SEO to be sure their website was fully optimized and ranked in organic search.

We loved working with the Kitchens by Premier team! You can also see our work with KBP in our portfolio, or by visiting the Kitchens by Premier website.

Production People, Inc. – Custom Website & Mobile Site

PPi is an award winning, nationally renowned production solutions company. Their headquarters, located in Atlanta, Georgia, offers an in-house inventory of high-end audio, video and lighting equipment, production services and event services, including creative design services. Their work is phenomenal and their website needed to reflect that.


We met PPi through one of our other clients, 5LINX. PPi put on some amazing, large-scale corporate events for the company and we became instant friends with the awesome group of employees they brought there. Coincidentally, they were also looking to start a web project in order to refresh their site to reflect their high rate of growth and success in the past year. So we created a custom website and mobile site, and also performed search engine optimization for the new design. Breaking production records and wow-ing every crowd, we are so proud to have worked with and remain friends with PPi. Take a look at their website, or see the details of this project in our portfolio.

Justin Arcara
Justin Arcara
Justin is an entrepreneur, web developer, and the founder of Arca Interactive that specializes in website design. Arca Interactive builds high-performing, custom websites for local and national brands.



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