Local & National

Search Engine
Optimization (SEO) + AI

Increase your search rank and drive more traffic to your website.
On Page SEO Rochester NY
On Page SEO Rochester NY 2
01

High-Quality

On-Page SEO & Content.

You need to boost your web traffic—and to do it, you’ll need to address your on-page SEO and content. Our unique SEO toolkit allows us to optimize each of your web pages, building the quality content, web copy, and HTML source code necessary to rank higher on Google’s SERP.
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On Page SEO Rochester NY
On Page SEO Rochester NY 2
Off Page SEO Rochester NY

02

Trustworthy

Off-Page SEO & Link Building.

Don’t let your off-page SEO elements slip through the cracks! Our off-page SEO expertise means you can take advantage of industry-leading link building and content creation techniques. Inspire more high-quality, authoritative, and trustworthy thought leaders to link back to your page and achieve the social engagement you need to thrive.
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SEO Firendly Website Design Rochester NY
SEO Firendly Website Design Rochester NY

03

Visually Pleasing

SEO Friendly Website Design.

Modern SEO is much more than identifying keywords—driving more quality traffic to your site won’t lead to conversions if your website is dysfunctional. Our SEO-friendly web design team can develop a beautiful, responsive, lightning-fast website that engages your users and remains transparent to search engine crawlers.
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SEO Firendly Website Design Rochester NY
SEO Firendly Website Design Rochester NY

All Packages Include

Search Engine Optimization Features.

How our highly experienced SEO team can help you revitalize your web presence.

Keyword Research & Selection

We target your best audience by identifying what they’re searching for online—and positioning your brand to appear first in search rankings.

Google My Business Optimization

Your GMB page helps users and crawlers alike understand the who, what, where, when, and why of your business—and we’ll help you perfect it.

Google Search Console Setup

We’ll set up Search Console to effectively measure your website’s Google search performance and address any pain points or inefficiencies.

Google Analytics Setup

SEO produces a mountain of data—rely on Google Analytics and us to translate that data into actionable insights.

Meta Tags & Descriptions

We’ll update your page tags and descriptions to provide clear, vital information to site visitors and Google crawlers alike.
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Content Optimization

Captivate and engage your users with high-quality, niche-relevant content designed to increase your traffic and build trust and authority.

Competitor Research & Analysis

Who are your biggest competitors? What will it take to outrank them? Our research and analysis services answer these questions and more.

Contextual Link Building

Our advanced research and insights help you place your links on high-level, authoritative sites, boosting credibility, and increasing relevance.

Aritificial Intelligence (AI) Optimization

To enhance visibility in AI-generated results, we optimize content by delivering clear and concise answers upfront utilizing structured formats.

llms.txt File Creation for AI Search

An LM-friendly markdown file designed to enhance the understanding of your site by AI tools such as ChatGPT, Claude, and Gemini.

Structured Data & Schema Markup

Integrating structured data such as schema markup enables AI search engines to better comprehend the context within your content.

Mobile-First Indexing & Page Speed

For AI search results, it’s vital to have a website that is both mobile-optimized and quick to load, since most searches are on smartphones.

HTML & XML Sitemap Creation

Your website has a unique purpose, and sitemap creation helps humans and crawlers understand it better—increasing your rankings.
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Directory Submissions

The web is full of directories featuring businesses like yours—build your visibility and increase site links with our proven techniques.
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Performance Optimization

We’ll address your website’s inner workings and user interface, optimizing speed, rendering, load times, and more to decrease bounce rate.

Monthly Ranking Report

See the results of our cutting-edge technology and techniques with total site traffic, visitor behavior, and ranking reports.

Comprehensive

Search Engine Optimization Packages

We’re a comprehensive marketing agency that provides SEO services to the Rochester, NY area and beyond. Our services are intended to drive your company’s growth and maximize your profits.

Local SEO Basic

$899

per month
  • Targeting 10-15 keywords
  • Onsite Optimization
  • Offsite Optimization
  • AI Optimization (Google SGE, ChatGPT, and Gemini)
  • Google My Business Setup
  • Google Search Console Setup
  • Google Analytics Setup
  • Monthly ranking reporting
  • Quality contextual link building
Get Started

Local SEO Plus

$1199

per month
  • Targeting 15-25 keywords
  • Onsite Optimization
  • Offsite Optimization
  • AI Optimization (Google SGE, ChatGPT, and Gemini)
  • Google My Business Setup
  • Google Search Console Setup
  • Google Analytics Setup
  • Monthly ranking reporting
  • Quality contextual link building
Get Started

Local SEO Pro

$1499

per month
  • Targeting 25-35 keywords
  • Onsite Optimization
  • Offsite Optimization
  • AI Optimization (Google SGE, ChatGPT, and Gemini)
  • Google My Business Setup
  • Google Search Console Setup
  • Google Analytics Setup
  • Monthly ranking reporting
  • Quality contextual link building
Get Started

Custom SEO or National SEO

$2000+

per month
  • Targeting 35+ keywords
  • Includes everything in standard packages
  • Our SEO packages don’t always fit the needs of larger organizations. With our custom SEO package we’ll build a plan tailored to the exact needs of your business to maximize your ROI.
Get A Quote

Client Success Story

Dental Implants & Periodontal Health of Rochester.

“We hired the Arca team to take care of our SEO and since they started doing so, our online exposure went from almost zero to one of the top practices on the first page search. We have seen 4X-10X increase in new patients coming to us from online search. What started as a simple website design turned into a full collaboration to optimize our online marketing strategies, with a fantastic return on investment.”

Thomas Zahavi DMD, MS

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Increase In New Patients

GMB Phone Calls/Month

Keywords On Page 1

%

Organic Traffic Growth