Case Study

GreenShield Finish.

Greenshield is the original textile finish Inspired by nature.
01

What We Did

Services Provided.

  • Website Design
  • Website Development
  • Search Engine Optimization (SEO)

Client Overview.

GreenShield is a nanoparticle based innovation that reduces the health and environmental impact of stain resistant green fabric finish by dramatically lowering the amount of fluorochemicals and selecting base components that have a clear and established safety record.

Custom WordPress

Website Design & Development.

greenshield-website-design-rochester-ny

Mobile Optimized

Responsive Website Design.

Beautifully responsive web design so you can view on the go. A truly responsive website provides the same high level of user experience across all devices. By preserving and adapting all necessary website content you maintain the same great experience across all devices. In a competitive digital landscape, responsive sites are an integral aspect of a website.
greenshield-mobile-responsive-website-rochester-ny
greenshield-mobile-optimized-website-rochester-ny
greenshield-website-development-rochester-ny 2
new-hampshire-steel-fabricators-website-development

Testimonial

Kind Words From The Client.

stars-5

Throughout the process of building our new website, Arca Interactive was responsive to our concerns, lending their professional expertise to achieve a great final product. Although our targeted markets are highly specialized, Arca was able to understand our design and communication intent, creating a website that is focused on our customers’ needs.

Paul Bennotti

Director of Marketing – GreenShield Finish

02

Objectives

Project Overview & Result.

The Challenge.

The team at GreenShield knew they needed update their web presence and content to properly market their amazing product. The previous site was not optimized for mobile devices, which can have a negative impact on search rank in search engines like Google. They also wanted to market to industries that their finish can be applied to and the previous site did not do this in a visually appealing way.

The Solution.

In close collaboration with management and their internal marketing director, we designed and developed a new website that elegantly displays the applications, technology and story behind the GreenShield Finish product. We used a technique called Material Design – a new visual design concept created by Google, that uses responsive animations, transitions, and depth effects to create a more eye-appealing design.